Salesforce Solution Architect · AI-Augmented Delivery

I build your Salesforce solutions.
Or I teach your team to build them.

I build and ship Salesforce solutions at senior-consultancy quality using Claude as a genuine working partner — then teach your own product owners and admins to do the same, so your next requirements meeting starts with a working mockup instead of a guess.

James Rogers, founder of JR Solutions

Two ways to work with me

Hire me to build it. Or hire me to teach your team to build it themselves.

Salesforce & AI delivery

End-to-end Salesforce implementations, architecture, and AI agents built inside the org — delivered solo at the speed of a full team, with Claude running read-only verification before anything is built for real.

  • Solution architecture & data modelling
  • AI agents & LLM integration, built in production
  • Legacy migration & UI modernisation
See delivery work

AI enablement for your team

I teach your product owners, ops leads, and admins to use Claude themselves — tailored to your actual systems and data, not a generic prompting workshop — so they arrive at scoping meetings with a working visual already in hand.

  • Built around your own systems and data model
  • Mockup-first: bring a visual, not a verbal description
  • Fits product owners, ops managers, department heads
See how enablement works

What I deliver

Services built for measurable outcomes.

Salesforce implementation & migration

End-to-end Salesforce implementations, org builds from scratch, and Classic to Lightning migrations. Delivered across logistics, housing, manufacturing, financial services, and more.

Solution architecture & design

Process mapping, data modelling, solution design, and delivery roadmaps for mid-market and enterprise businesses. 15+ years of architecture decisions across every Salesforce cloud.

AI agents & LLM integration

Custom AI agents built inside Salesforce using Claude and ChatGPT. Natural language workflows that automate quoting, opportunity creation, and approval processes — currently in production.

API & system integration

Secure API connections between Salesforce and external platforms, LLMs, and third-party tools. Designed to minimise token cost and maximise reliability.

Experience Cloud & external portals

Partner and customer portals scoped precisely to what an external user should see — with the access model itself, not just the page layout, doing the real work of keeping data safe.

Custom reporting & dashboards

Lightning dashboards built on secured Apex queries rather than raw record access — for when leadership needs numbers native Salesforce reporting can't safely show.

Project delivery — BA, agile PM & scrum master

I can fill any role on your Salesforce project. Business analyst, agile project manager, or scrum master — experienced leading Agile ceremonies, writing user stories, and driving delivery.

Team training & user adoption

Hands-on training for Salesforce users, admins, developers, and BAs. Proven track record of upskilling teams with no prior Salesforce experience into proficient professionals.

UI modernisation with LWCs

Personalised, role-aware record pages layered on top of existing Salesforce objects — solving the platform's core usability problem without disrupting anyone still on the standard page.

AI enablement & team training

Equipping your own team to use Claude for early-stage mockups and requirements thinking — tailored to your systems and data, not a generic prompting course.

The point of view

Salesforce’s biggest adoption problem isn’t the platform. It’s the UI.

One fixed page layout trying to serve every person’s different way of working. Every field visible regardless of relevance. No way for an individual to simplify their own screen without an admin rebuilding the layout for everyone else too. I’ve built the fix — a personalisable layer on top of existing Salesforce objects, added as an extra tab, so nothing is removed and nobody’s current setup breaks.

Before

One record page, ~100 fields, same layout for everyone. Nothing collapses, nothing is prioritised — the layout is whatever the business looked like when someone first built it.

After

A small set of core fields for everyone, plus a personal “My Fields” view each person builds themselves. Filled-in fields collapse automatically — what’s left visible is exactly what still needs attention.

Case studies

Real projects, measurable outcomes — see what’s been delivered.

See case studies

AI Enablement

Turning your team into AI super users — not sending them to a prompting course.

A distinct offer from “I use AI to deliver your Salesforce work faster.” This is teaching your own team to work this way themselves — built around your actual systems and data, not a one-size-fits-all workshop.

Tailored, not generic

A short background document built around your real systems and data model — not a one-size-fits-all prompting course.

Mockup-first thinking

Your team learns to mock up their own ideas and bring a working visual to a scoping meeting, instead of a verbal description.

Fewer round trips

Meetings start from “here's what I'm picturing,” not “let me try to explain it” — cutting a whole cycle out of every requirements conversation.

About James

See what James gets up to in his spare time.

More about James

Industries

Industries I’ve worked in.

15+ years across diverse sectors means I understand your business context, not just the technology.

  • Logistics & delivery
  • Social housing
  • Manufacturing
  • Professional services
  • Consumer goods (FMCG)
  • Financial services
  • HR & legal services
  • Environmental consultancy

Skills & tools

The full stack of a senior delivery team — in one person.

Salesforce

  • Solution architecture
  • Sales Cloud
  • Service Cloud
  • Salesforce admin
  • Lightning web components
  • Apex
  • REST API
  • Classic → Lightning migration
  • Data migration
  • Sandbox deployment
  • Multi-environment release
  • Conga
  • DocuSign
  • New Voice Media / CTI

AI & integration

  • Claude API
  • ChatGPT
  • Claude Code
  • LLM integration
  • AI agent design
  • Token optimisation
  • Microsoft Copilot

Delivery & process

  • Business analysis
  • Agile project management
  • Scrum master
  • Team training
  • Process mapping
  • Stakeholder management
  • Workshop facilitation
  • Solution design documents
  • Bid support

International experience

  • United Kingdom
  • Sydney, Australia
  • São Paulo, Brazil

Giving back

Mentoring & pro bono work.

Over the past decade I’ve mentored people from all backgrounds into successful Salesforce careers — non-technical developers, accountants, career changers, and young people with no prior experience in technology. Many have gone on to become senior Salesforce professionals.

I also volunteer my Salesforce expertise to charities that can’t afford professional support — leading implementations, improving their operations, and using those projects to mentor junior Salesforce people into the ecosystem.

10+
Years mentoring
Pro bono
Salesforce work for charities

Let’s talk.

If you’re a Salesforce-based business looking to get real, measurable value from AI — not just a pilot — I’d love to connect and hear what you’re trying to achieve.

Happy to jump on a call, understand what you’re trying to achieve, and get straight to work on a proof of concept. No lengthy proposals — just a focused conversation and something tangible built fast. I’ve worked across the UK, Australia, and Brazil — remote or on-site, I make it work.